How To Build Powerful Back Links
A few days ago we posted on the news that Google fixed it’s link pranks problem. Hooray for Google. What we didn’t cover it what makes a good back link.
Back links are obviously a good tool for building link popularity, which is an important ranking criteria for Google and the other search engines. Here are a few suggestions for building back links:
1) Articles - Write articles and submit them to directories. There are a lot of article directories online and all of them provide benefit. But the end benefit is not getting your article listed in the directory. The actual benefit is when an ezine publisher or webmaster picks up your article for distribution and you get a link through your author resource box back to your website. Here’s a tip: Use the maximum number of links allowed. If a directory allows you three links in your resource box (and most of them do) then use three; if it only allows two then use two. Too many article authors use just one link. Take full advantage of your opportunities.
2) Trackbacks - Visit blogs related to your industry and post comments. Be sure to include your signature line with a link back to your blog or website. If you post to your blog regarding another post, trackback to the original post. This posts your blog entry as a comment on the blog you arae addressing with a link to your blog on your website so others can follow the discussion. This is a powerful method of getting a trackback. Plus, if other bloggers comment on their blogs you could get additional links when they trackback to you. The conversation could go on and on.
3) Bulletin boards and forums - Pick a handful of bulletin boards and forums related to your industry and visit them often. Participate in the threads and include your signature line on every post. Each time your signature line is used on a forum it posts a link back to your website.
4) Web directories - Another source of inbound links are directories. DMOZ is the obvious guess, but there are plenty other directories out there too. Local, industry-specific, ezine directories, specialized directories of various sorts - they’re all a good source of back links and most are free. All you have to do is find one appropriate to your website and submit your URL.
5) Websites related to yours - Request a link. You’ll be surprised at how many webmasters will agree to link to you. You may have to agree to link back and that’s OK. Reciprocal links don’t count as high as one-way links, but don’t disregard them. They’re better than no link at all.
6) Social networking - MySpace, YouTube and other such Web beasts are excellent sources of back links. Sign up, start a profile, build a page and link it back to yourself.
7) Social bookmarking - Digg, Technorati, del.icio.us, Furl and other such news and social bookmarking sites are similar to MySpace and the social networking venues. You sign up, build a profile, link back to your site, tag your favorite news and you get powerful back links.
Keep this one thing in mind: If a site outranks yours and links back to you, that’s a very powerful back link. That’s like the president of a country saying “I like that guy; he’s got my vote.” A leader in a powerful position is a good endorsement. That’s what back links from sites like MySpace, YouTube and other powerful websites have to offer.
ASM Development can help you with all your SEO & Web Design needs
SEO Blog
Recent Entries
- Who Is Your Web Design Really For?
- Don’t Rely On Just The One Analytics Package
- SEO Does Not Fit A Timetable
- Top Four Viral Marketing Techniques
- Internet Marketing Via YouTube And Local Search
- Web 2.0 And Social Optimization
- Don’t Jump Into WordPress 2.6 Blogging Software
- Why Is Social Media Important To Reputation Management?
- Podcasting And Subscription Only Content
- How To Start Your PPC Marketing Slowly